Overall wine consumption in Spain is decreasing, while at the same time, designation of origin (DO) wine consumption is increasing gradually. This study examines Spanish DO wine consumer behavior by the use of a choice experiment technique. A main-effects model as well as an interaction-effects...

ISO 9000 standards have become normal business practices in the European food sector. The reason is that it meets widely differing objectives in the member states and can meet the needs of widely differing legal systems. It also appears that ISO certification has increased the efficiency of the...