Jaenicke, Edward C.; Harrison, R. Wesley; Jensen, … - In: Agribusiness 22 (2006) 4, pp. 547-568
During the 14-month period from May 2002 through June 2003, approximately 10% of U.S. supermarkets began to offer fresh irradiated ground beef under the stores' own labels. Using a survey of supermarket store managers from this period, the authors investigate the factors that influenced stores'...
