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NAREA Outstanding Master's Thesis Award, NAREA Master's Thesis Award of Merit, NAREA Distinguished Member Awards, NAREA Award for Outstanding Public Service Through Economics, and NAREA's Journal Article of the Year for 2008
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Includes: Front Cover, Editorial Information, Contents Page, Editorial Board, Association Officers, Executive Committee
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various factors across marketing periods is important. We analyze the market structure, key factors influencing shipments, and …
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various factors across marketing periods is important. We analyze the market structure, key factors influencing shipments, and …
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This paper examines Chinese pesticide firms’ use and perceptions of various means of intellectual property (IP) protection in protecting their innovations, using a unique dataset from 97 pesticide firms surveyed in 2008. These firms rate Chinese patents as quite effective in protecting...
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This study examines the relationship between generic advertising and perceived value for 100 percent orange juice using data from a survey on consumption, perceived value, advertising awareness, and other key measures. We investigate the relationships between consumption and perceived value and...
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Cover page and table of contents for issue 41/2
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