Evans, Jason R.; D'Souza, Gerard E.; Collins, Alan R.; … - In: Agricultural and Resource Economics Review 40 (2011) 2
The focus of the current study was on the market potential for grass-fed beef in the Appalachian region, given that these products embody observed, experiential, nutritional, and process attributes that may appeal to a large consumer base. An in-store variant of the Becker-DeGroot-Marschack...