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Marknadsfunktionen i företaget...
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Akademilitteratur
European journal of marketing : EJM
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Journal of Business & Industrial Marketing
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Journal of service management
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The journal of business & industrial marketing
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Företagets Funktioner, Svenska Civilekonomföreningen
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International journal of quality and service sciences
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Journal of Service Theory and Practice
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Journal of Services Marketing
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Journal of the Academy of Marketing Science
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MERCATI E COMPETITIVITÀ
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Managing service quality : MSQ ; an international journal
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Marketing theory
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Industrial marketing management : the international journal for industrial and high-tech firms
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International Journal of Contemporary Hospitality Management
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International Journal of Quality and Service Sciences
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Journal of business market management : jbm
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Management Decision
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Qualitative research in organizations and management : an international journal
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Applying qualitative methods to marketing management research
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European Business Review
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Företagsekonomiska Institutionen vid Uppsala Universitet, Working Paper, [Arbetsrapport]
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Handbook of service science ; [Vol. 1]
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Handbuch Dienstleistungsmanagement : von der strategischen Konzeption zur praktischen Umsetzung
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Internal marketing : directions for management
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International journal of contemporary hospitality management
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International journal of cross cultural management : CCM
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Involving customers in new service development
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Marknadsföring och inköp av konsulttjänster : en studie av egenskaper och beteenden in producenttjänstmarknader ; with summary in Engl.
Gummesson, Evert
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1977
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