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Pedraja Iglesias, Marta
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Berné Manero, Carmen
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Villanueva, Javier
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Alta dirección
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International review on public and non-profit marketing
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Investigaciones europeas de Dirección y Economía de la Empresa : IEDEE
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Predicting trends and building strategies for consumer engagement in retail environments
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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PAYMENT SYSTEMS IN THE COMMERCIAL DEPARTMENT: AN ANNALYSIS OF THE SPANISH CASE (1988-1995)
Berné Manero, Carmen
;
Pedraja Iglesias, Marta
;
Rivera …
- In:
Alta dirección
33
(
1997
)
195
,
pp. 79-88
Persistent link: https://www.econbiz.de/10006525233
Saved in:
2
SPONSORSHIP ASA TOOL OF MARKETING COMMUNICATION
Pedraja Iglesias, Marta
;
Villanueva, Javier
- In:
Alta dirección
40
(
2004
)
236
,
pp. 43-51
Persistent link: https://www.econbiz.de/10006503558
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