Thornsbury, Suzanne; Martinez, Lourdes - In: American Journal of Agricultural Economics 94 (2012) 2, pp. 583-590
Cherry Marketing Institute (CMI) is an industry support organization funded by North American tart cherry growers and processors. In the mid-2000s, the president of CMI was contemplating the future of the U.S. tart cherry industry and how CMI could contribute to industry success in the new...