While mail surveys continue to be a widely used research technique, relatively little empirical research exists that assesses their effectiveness among industrial (commercial) organizations. To address this literature void, the present paper reports the findings from a mail survey of...

While mail surveys continue to be a widely used research technique, relatively little empirical research exists that assesses their effectiveness among industrial (commercial) organizations. To address this literature void, the present paper reports the findings from a mail survey of...

While mail surveys continue to be a widely used research technique, relatively little empirical research exists that assesses their effectiveness among industrial (commercial) organizations. To address this literature void, the present paper reports the findings from a mail survey of...