current activities, which is aimed at improving their image and increasing customer satisfaction and loyalty. The purpose of … the present research is to study the influence of innovation activities through the image components on behavioural … questionnaire survey among the customers of Cluj-Napoca shopping centers, the relationship among the components of image and …

The aim of the study is to determine and confirm the main vectors that define the concept of sustainable university … system. As objectives the authors defined the following: clarifying the concept of sustainable university based on the … literature review; determining the main groups of stakeholders of the university and classifying them tridimensional; researching …

units, as well as the significant contribution to the development of modern shops image. This paper presents the attitude of … students from the Bucharest University of Economic Studies towards the adoption of innovative retail technologies within … master cycles. The main objectives focused on identifying: the image of certain instruments belonging to the innovative …

testing the foundations of students' choices for a particular university-level study programme. Furthermore, the research …

have conducted a comparative analysis of a descriptive type of five representative university centres in Romania, followed … university centres considered were also quantified, having identified student intentions regarding their professional path …