Sustainability implies the extension of companies’ classic relations outside the economic sphere, leading to the … conducted a qualitative marketing research among hotel managers in Bra?ov County. Collected using the quota method, the sample … sustainable development and organic growth, to propose a general configuration of the marketing strategy pillars of sustainable …

sustainability into marketing strategies and tactics, the challenges and opportunities of implementing sustainable marketing in …"The objective of the book on sustainable marketing is to provide a comprehensive and up-to-date overview of the key … concepts, trends, and challenges of sustainable marketing in today's business environment. The book will cover a wide range of …

Over time, sustainability and social responsibility have become key concepts at macro-level, meso-level and micro …

economic context and to the sustainability-related challenges. The efficient communication, the cohesion, and the development …-term orientation of leaders towards sustainability is influenced by factors such as gender, age, position within the organisation, type … characteristics of a leader and the role of the same in the implementation of sustainability in the organisational environment. The …