Customer relationship management (CRM) plays an important role in ensuring the success of companies. Attracting and retaining valuable, satisfied, and loyal customers are important goals of CRM. The aim of the paper is to highlight the crucial role of the relationship between companies and their...

Tourism is a multi-faced activity that links the economic, social and environmental components of sustainability. Firstly, this research analyses residents’ perceptions of the impact of tourism development and examines the factors that influence the support for sustainable tourism development....

This article aims to identify the factors that influence the digital transformation process in the restaurant industry. The proposed theoretical framework differentiates three groups of conditioning factors of digitalisation in small and medium-sized enterprises (SMEs) in this sector: (1) the...

In the context of the activities specific to the "Sibiu European Gastronomic Region in the year of 2019" project, the sustainable rural development of the five micro regions (Mărginimea Sibiului, Olt Country, Hârtibaciului Valley, Târnavelor Valley and Secaşelor Land), aims to bring a new...

In machine learning and data science literature, clustering is the task of dividing the observations (data points) into several categories in such a way that data points falling into one group are being dissimilar than the data points falling to the other groups such that the variation within a...

The circular economy, an evolving concept, is considered a necessary and pragmatic solution for reconciling the link between the growth rate and the pressure on the resources of the environment. Therefore, the purpose of the paper is the quantitative assessment of the circular economy in the...

Many researches and practical experiences clearly indicate the existence of a strong relationship between entrepreneurial activities and the business environment in which these activities are initiated. Although this topic has been quite ignored until the late twentieth century, a lot of studies...

The mechanisms developed at the European level through the Green Deal, to achieve the assumed decarbonization process, are facing major challenges to reach climate neutrality of the EU in a clean and circular economy by 2050. The purpose of this study is to investigate the hypothesis of the...

The anthropogenic emissions of carbon dioxide into the atmosphere are one of the problems facing mankind on a global scale. Therefore, the governments of many countries are making efforts to reduce CO2 emissions through regulatory measures. Environmental pollution from CO2 emissions is not only...

Green marketing is falling into the category of answers provided by the business world to the requirement to combine the economic development with the preservation of natural resources which represents a pressing concern of the modern times. In this context, the hospitality sector is facing as...