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This paper explores the perceptions of young students, who are training in the field of economics, to the very new products and outlines the role that marketing plays in bringing to market products based on innovative technologies. The study is conducted in Romania and tries to highlight...
Persistent link: https://www.econbiz.de/10010607310
Since the production has been found to be an economical means for satisfying human wants, this process requires a complex industrial organization together with a large investment in equipments, plants and productive systems. These productive systems are employed to alter the physical environment...
Persistent link: https://www.econbiz.de/10008787378
The importance-performance grid is a marketing instrument used to make decisions regarding the growth of the consumersâ€(tm) satisfaction, by optimizing the attributes of products. This grid is a useful instrument, as it is shown in the paper, to the extent to which the importance and...
Persistent link: https://www.econbiz.de/10010607166
The present study attempts to reveal the main market values that count for Romanian managers when adopting critical decision. We also want to evaluate if the main orientation of Romanian managers are through relational or transactional marketing. Another research objective was testing the...
Persistent link: https://www.econbiz.de/10008829803
In recent years the talk increasingly about performance and so were many concepts regarding the definition, classification and highlighting ways of enhancing performance in an organization. Management concepts that dominate modern organizations are value
Persistent link: https://www.econbiz.de/10008511938
The evaluation of the educational services quality by the students represents an important element of the internal quality monitoring process for the identification of the necessary actions required in the continuous improvement of the offered educational quality, and on the other hand it...
Persistent link: https://www.econbiz.de/10009366149
In Romania, most products sold in online stores are technology and communication ones. Best sold products through the Internet, globally speaking (games, toys, flowers, watches, tickets), are only 30% of the online products offered in Romania. Culture (books and information) only represents 10%...
Persistent link: https://www.econbiz.de/10010617365
This work is an approach to state aid policy, as part of European Union policy in the field of competition. The paper proposes to pursue the achievement of the specific objectives of: presentation of conceptual framework of "economic competitiveness", which contains the definitions formulated by...
Persistent link: https://www.econbiz.de/10010733861
This study investigates the instruments used by governments in order to support renewable energy sources in the European Union. The findings of this study reveal that policy goals could be achieved by using a large variety of instruments. The study was ca
Persistent link: https://www.econbiz.de/10008511890
The relevance of management as significant factor of business activity can be established on various management systems. These will help to obtain, organise, administrate, evaluate and control particulars: information, quality, environmental protection, health and safety, various resources...
Persistent link: https://www.econbiz.de/10011150738