The mission of the public radio, as well as the television’s is to achieve - objective, quickly, fair - public information and training, through news, educational, entertainment shows. This special type of activity makes that the highest importance in the institution to be hold by the scale,...

The research regarding the strategies of the Orange Romania operator towards its employees was made between July-August 2010 at a national level, targeting the salesman and store managers of this mobile telecommunications operator. The data gathering method was questionnaire sent by post office...

Widely debated concept, at least in the last three decades, sustainable development remains an important objective of mankind, even in the third millennium. Objectives of sustainable development, in our country, are contained in several categories, which are grouped into „critical...

This paper proposes an analysis of the creative accounting connection with the managing factor which administers informational resources in a company activity. Creative accounting, as it is defined in scientific literature, takes different shapes, “existential complexity” which makes it...

The development of the rural area, of the rural community respectively, constitutes a complex research subject that needs to consider at least two basic elements closely interdependent: one, the source of sustainable resources that may generate development and, second, the inhabitants of the...

The current financial and economic crisis has affected many sectors, but companies have tried to implement marketing strategies adapted to the context. Telecommunication field was affected to a lesser extent, given the customers’ need for communication, need that doesn’t go away, but that...

The price policy in services respects almost totally the concepts used by the classical marketing mix developed for the consumer goods. The specific elements have appeared later being related to the particular features of the services, those being in fact the factors that have allowed the...

The organization involves the regulated structure of roles that employees have to carry out. The structure is regulated in the sense that all the tasks necessary to achieve the goals are shared, and it is hoped that the award was made to people who can carry out the best. Structure is a...