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~isPartOf:"Applications of management sciences in marketing"
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Urban, Glen L.
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Applications of management sciences in marketing
Working papers / Sloan School of Management, Massachusetts Institute of Technology (MIT)
1,177
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
MIT sloan management review
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Journal of marketing research : JMR
6
Management Science
6
Journal of marketing
5
Marketing Science
5
From Little's law to marketing science : essays in honor of John D.C. Little
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Operations research
2
Prentice-Hall international series in management
2
Working paper / Alfred P. Sloan School of Management, Massachusetts Institute of Technology : WP
2
Corporate strategy and product innovation
1
Does marketing need reform? : fresh perspectives on the future
1
Industrial management review : IMR
1
Interfaces : the INFORMS journal on the practice of operations research
1
Journal of advertising research
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Legends in marketing
1
MIT Sloan School of Management - News and Publications
1
Management Science ; 34 (1988) 5, S. 569-82
1
Marketingentscheidungen
1
NBER Working Paper
1
New-product forecasting : models and applications
1
Operations research, Management science : OR MS ; the international literature digest
1
Profiles in operations research : pioneers and innovators
1
Review of industrial organization : RIO
1
The American economic review
1
The Economics of New Goods
1
The Jossey-Bass business & management series
1
The MIT Press Ser.
1
The digital business ecosystem
1
The economics of new goods : [contains revised versions of the papers and discussion presented at the Conference on Research in Income and Wealth entitled New Products : history, theory, methodology, and applications, held in Williamsburg, Virginia, on 29-30 April 1994]
1
Working paper / National Bureau of Economic Research, Inc.
1
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A mathematical modeling approach to product line decisions
Urban, Glen L.
- In:
Applications of management sciences in marketing
,
(pp. 247-264)
.
1970
Persistent link: https://www.econbiz.de/10002943392
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A new product analysis and decision model
Urban, Glen L.
- In:
Applications of management sciences in marketing
,
(pp. 410-441)
.
1970
Persistent link: https://www.econbiz.de/10002943408
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