Although there exists a large body of literature which has empirically investigated the impact of various determinants on cinema attendance, studies that analyse the addictive component of cinema consumption seem to be relatively rare. The aim of this article is to empirically investigate the...

Using a sample of individuals that consumed both the book and movie versions of some cultural experience goods, we investigated the precedence and the preference for a particular version. The likelihood of consuming a version increases as information about that version increases. The preference...