Dieses Buch liefert für die Bekleidungs- und Textilbranche einen fundierten, praxisbezogenen Überblick über CSR-Strategien, CSR-Kommunikation und Managementprozesse. Es richtet sich an alle Fach- und Führungskräfte, die sich aktuell mit den Fragen rund um die Themen...

Prologue: What's at Stake -- Part I: Big Business:Climb to Sustainability -- Part II: Upgrade Supply Chains vs. Dress to Kill -- Part III: Fixing Energy, the Mother of All Markets -- Part IV: Capital Markets, Time to Graduate from the Casino -- Epilogue: Leth's Do It!.

Shared value not only offers a new concept to face the current business environmental dynamics but it also responds to macro-economic challenges. The creation of more value than mere profits can lead to a sustainable competitive advantage. Thus, it offers huge economic potential and presents a...

Part I: Reviews and Discussions -- Reverse Logistics of US Carpet Recycling -- Green Brand Strategies in the Fashion Industry: Leveraging Connections of the Consumer, Brand, and Environmental Sustainability -- Impacts of Social Media Mediated Electronic Words of Mouth on Young Consumers’...