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Co-Designing the customer interface: learning from exploratory research
Piller, Frank T.; Berger, Christoph; Möslein, Kathrin; … - 2003
Persistent link: https://www.econbiz.de/10002607507
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From economies of scale towards economies of customer integration : value creation in mass customization based electronic commerce
Piller, Frank T.; Möslein, Kathrin - 2002
Persistent link: https://www.econbiz.de/10001704605
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Customer integration : Formen und Prinzipien einer Integration der Kunden in die unternehmerische Wertschöpfung
Reichwald, Ralf; Piller, Frank T. - 2002
Persistent link: https://www.econbiz.de/10001647366