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Sales force impact on B-to-B brand equity: Conceptual framework and empirical test
Baumgarth, Carsten; Binckebanck, Lars - 2010
Persistent link: https://www.econbiz.de/10010300758
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Sales force impact on B-to-B brand equity : conceptual framework and empirical test
Baumgarth, Carsten; Binckebanck, Lars - 2010
Persistent link: https://www.econbiz.de/10003975633
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Sales force impact on B-to-B brand equity: Conceptual framework and empirical test
Baumgarth, Carsten; Binckebanck, Lars - Nordakademie Hochschule der Wirtschaft - 2010
Persistent link: https://www.econbiz.de/10009219975
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Sales force impact on b-to-b brand equity : conceptual framework and empirical test
Baumgarth, Carsten; Binckebanck, Lars - 2010
Persistent link: https://www.econbiz.de/10008912112