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Brand personality and its outcomes in the Chinese automobile industry
Ha, Hong Youl; Janda, Swinder - In: Asia Pacific business review 20 (2014) 2, pp. 216-230
Persistent link: https://www.econbiz.de/10010341301
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The moderating roles of status of B2B evaluator and dependence in the switching costs : switching intentions : performance causal chain in Korea
Ha, Hong Youl - In: Asia Pacific business review 23 (2017) 3, pp. 420-437
Persistent link: https://www.econbiz.de/10012153983
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Effects of mobile service operator promotions in repurchase behaviour in South Korea : a longitudinal study
Pan, Huifeng; Ha, Hong Youl - In: Asia Pacific business review 27 (2021) 4, pp. 583-594
Persistent link: https://www.econbiz.de/10012623542
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An empirical test of replacement costs of turnover using human capital corporate panel in Korea
Kang, Man-Su; Pan, Huifeng; Ha, Hong Youl - In: Asia Pacific business review 24 (2018) 3, pp. 312-329
Persistent link: https://www.econbiz.de/10011906271
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An empirical analysis of the stage model of Business-to-Business relationships in South Korea : a longitudinal study
Ju, Chang Bum; Ha, Hong Youl - In: Asia Pacific business review 25 (2019) 3, pp. 367-391
Persistent link: https://www.econbiz.de/10012181979