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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Gabler Edition Wissenschaft"
~person:"Dwivedi, Abhishek"
~subject:"Kundenzufriedenheit"
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Asia Pacific journal of marketing and logistics
Gabler Edition Wissenschaft
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Examining drivers and outcomes of social media brand engagement
Leckie, Civilai
;
Dwivedi, Abhishek
;
Johnson, Lester W.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 350-367
Persistent link: https://www.econbiz.de/10013163333
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