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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Brand image
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Chen, Jiawen
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
673
The international journal of human resource management
651
SpringerLink / Bücher
481
Human Resource Management International Digest
475
Discussion paper series / IZA
443
The journal of brand management : an international journal
403
International journal of human resource management
341
The journal of product & brand management
323
Personnel Review
321
Human resource management
283
Journal of retailing and consumer services
278
Human resource management review
263
NBER working paper series
235
Employee Relations
229
International Journal of Manpower
222
IZA Discussion Paper
216
International journal of hospitality management
188
Employee relations
183
IZA Discussion Papers
181
Journal of business ethics : JOBE
180
Working paper / National Bureau of Economic Research, Inc.
179
Springer eBook Collection
170
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
164
Management revue : socio-economic studies
158
Human resource management journal
154
Corporate reputation review : an international journal
148
NBER Working Paper
148
International journal of manpower
146
Psychology & marketing
146
European journal of marketing : EJM
141
Cogent business & management
132
Strategic HR Review
124
Tourism management : research, policies, practice
121
International journal of contemporary hospitality management
114
Journal of marketing communications
110
Industrial marketing management : the international journal for industrial and high-tech firms
105
Journal of travel and tourism marketing
102
Labour economics : official journal of the European Association of Labour Economists
101
Personalwirtschaft : das Magazin für den Job HR
100
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ECONIS (ZBW)
110
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1
A study of the Chinese consumers' product-country image of Spain
Gorostidi-Martinez, Haritz
;
Xu, Weimin
;
Zhao, Xiaokang
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
5
,
pp. 947-977
Persistent link: https://www.econbiz.de/10011796567
Saved in:
2
A review of Spanish consumers' product-country image of China
Gorostidi-Martinez, Haritz
;
Xu, Weimin
;
Zhao, Xiaokang
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
3
,
pp. 589-615
Persistent link: https://www.econbiz.de/10011739478
Saved in:
3
The influence of event-related factors on sport fans' purchase intention : a study of sponsored products during televised sporting events
Rai, Jaskirat Singh
;
Cho, Heetae
;
Yousaf, Anish
;
Itani, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10014486666
Saved in:
4
Brand awareness and relationship intention : the moderating role of perceived corporate social responsibility dimensions
Hasudungan, Albert
;
Saragih, Harriman Samuel
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2431-2446
Persistent link: https://www.econbiz.de/10014430251
Saved in:
5
The differential impact of monological and dialogical corporate social responsibility communication strategies on brand trust in the credence goods market
Dai, Wenbin
;
Reich, Allen Z.
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 231-248
Persistent link: https://www.econbiz.de/10013553048
Saved in:
6
The effects of customer satisfaction, perceived value, corporate image and service quality on behavioral intentions in gaming establishments
Wu, Hung-che
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
6
,
pp. 540-565
Persistent link: https://www.econbiz.de/10010495843
Saved in:
7
Evaluating the impact of corporate brand on consumer satisfaction
Anisimova, Tatiana
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
4
,
pp. 561-589
Persistent link: https://www.econbiz.de/10010127936
Saved in:
8
Assessing word-of-mouth reputation of influencers on B2C live streaming platforms : the role of the characteristics of information source
Wang, Lin
;
Wang, Zhihua
;
Wang, Xiaoying
;
Zhao, Yang
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
7
,
pp. 1544-1570
Persistent link: https://www.econbiz.de/10013391115
Saved in:
9
Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets
Curras-Perez, Rafael
;
Alvarado-Herrera, Alejandro
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2748-2764
Persistent link: https://www.econbiz.de/10014430283
Saved in:
10
Country of origin, brand image perception, and brand image structure
Koubaa, Yamen
- In:
Asia Pacific journal of marketing and logistics
20
(
2008
)
2
,
pp. 139-155
Persistent link: https://www.econbiz.de/10003728799
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