Ali, Muhammad; Ansari, Nayeem ul Hassan; Chishty, Bilal … - In: Asian Academy of Management journal 28 (2023) 2, pp. 1-28
This research aims to understand the influence of behavioural factors on investment decisions in the Pakistan Stock Exchange (PSX). This study gathered primary data using a survey-based questionnaire from 318 individual investors. The issue being investigated in this study is how behavioural...