Raza, Syed Ali; Umer, Bushra; Ali, Muhammad; Ashfaq, … - In: Asian Academy of Management journal 26 (2021) 2, pp. 75-100
The present study examines the factors affecting customer intention to use auto financing (ijarah) in Pakistan. The research framework is constructed based on the theory of reasoned action, which explains behavioural intention and its determinants. The study incorporates the participation of 350...