Agricultural product trading website is not only an important way to realize the agriculture informatization, but also the main manifestation of the agricultural informatization. Based on the preliminary understanding of the content and characteristics of China’s agricultural product...

Reflection of the rise f agro-food production costs is analyzed based on the introduction of the quality safety situation of agricultural products in China . Firstly, rise of production cost caused by the demarcation of prohibited areas; secondly, rise of production cost caused by using...

On the basis of defining the concept of market access for agricultural products, this paper analyzes the necessity of establishing market access system of agricultural products, proposes the conception of establishing market access system of agricultural products in China; sets up the frame of...

This paper analyzes the status quo and the existing problems of international trade development of agricultural products in Guangxi based on CAFTA framework as follows, the international trade of agricultural products in Guangxi shows a trend of rapid growth, but the structure of export products...

Based on the overview and characteristics of agricultural products processing enterprises in Yinchuan City, green marketing status of agricultural products processing enterprises in Yinchuan City is introduced from the aspects of product strategy, pricing strategy, distribution strategy and...

Yunnan Province is the bridgehead for the opening of the southwest region in China, and the economic frontier of China-ASEAN economic cooperation, where the export of agricultural products plays an important role in promoting the openness of the southwest region and strengthening China-ASEAN...

From the perspective of the Fourth Party Logistics (4PL), this paper elaborates the concept, background and development plight of agricultural products logistics, advises developing 4PL under the background of rapid development of agricultural products and logistics, etc. and explores issues of...

Supervision over quality and safety of agricultural products has received high attention of management department. Competent authorities have formulated and issued many measures to strengthen supervision over quality and safety of agricultural products and improve China’s agricultural...

Based on the theory of Means-End Chain, this paper surveyed value cognition structure of 36 member consumers through the laddering interview. According to the survey, it made an in-depth analysis on brand positioning strategy for Lin’an Carya Cathayensis Sarg, and obtained the existing...

The rural key circulation service network is an important channel for ensuring agricultural products’ entry to market and urban industrial products’ entry to rural areas. Through in-depth survey and research, we took a look at development changes and current situations of three...