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Are my symptoms serious Dr. Google? : a resource-based typology of value co-destruction in online self-diagnosis
Robertson, Nichola; Polonsky, Michael J.; MacQuilken, Lisa - In: Australasian marketing journal 22 (2014) 3, pp. 246-256
Persistent link: https://www.econbiz.de/10010427955
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An analysis of the green consumer domain within sustainability research : 1975 to 2014
Kumar, Prashant; Polonsky, Michael J. - In: Australasian marketing journal 25 (2017) 2, pp. 85-96
Persistent link: https://www.econbiz.de/10011729862
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Mediating effect of environmental orientation on pro-environmental purchase intentions in a low-involvement product situation
Coşkun, Ayşen; Vocino, Andrea; Polonsky, Michael J. - In: Australasian marketing journal 25 (2017) 2, pp. 115-125
Persistent link: https://www.econbiz.de/10011729890
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Special Issue on Sustainability
Mort, Gillian Sullivan (ed.); Polonsky, Michael (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011729922
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Strategic and tactical alliances : do environmental non-profits manage them differently?
Polonsky, Michael Jay; Lefroy, Kathryn; Garma, Romana; … - In: Australasian marketing journal 19 (2011) 1, pp. 43-51
Persistent link: https://www.econbiz.de/10008908959
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A review of the first twenty years of the Australasian Marketing Journal
Polonsky, Michael Jay; Kay, Pandora; Ringer, Allison - In: Australasian marketing journal 21 (2013) 3, pp. 176-186
Persistent link: https://www.econbiz.de/10010125786
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A review of the first twenty years of the Australasian Marketing Journal
Polonsky, Michael Jay; Kay, Pandora; Ringer, Allison - In: Australasian marketing journal 21 (2013) 3, pp. 176-186
Persistent link: https://www.econbiz.de/10010171330