This paper aims to underline the role and importance of a quite recent issue for managers and marketing responsibles,in fact,the strategic quality,analysed at both objective and the client level.The study propose the identification of the main possible vectors of the strategic quality and to...

The article aims to highlight the main characteristics of a managerial early warning system which is designed especially for the sustainable knowledge based organization. In order to achieve our goal we used an ethical approach and focus on case study as the research strategy. Based on the...

Strategy implementation is a continuous process – national or international. A chosen strategy must be revised continuously in order to identify and deal with strategic issues as they arise (internal and external contexts). This process has to consider the interrelationships between...