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~isPartOf:"Best practices in international marketing"
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Best practices in international marketing
Legends in marketing
81
Legends in consumer behavior
43
Journal of business research : JBR
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of Business Research
9
Journal of marketing theory and practice
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Journal of the Academy of Marketing Science
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Global business perspectives series
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European Journal of Marketing
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Handbook of relationship marketing
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International Marketing Review
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Journal of Consumer Marketing
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Does marketing need reform? : fresh perspectives on the future
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European journal of marketing : EJM
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Journal of Business & Industrial Marketing
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Legends in marketing series
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Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
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Business horizons
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Consumer and industrial buying behavior
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Consumer behavior : contemporary research in action
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International business review : the official journal of the European International Business Academy
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International marketing review
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Journal of Indian business research
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Journal of Services Marketing
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Journal of global marketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Operations research, Management science : OR MS ; the international literature digest
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The antecedents and consequences of integrated global marketing
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Best practices in international marketing
,
(pp. 3-15)
.
2002
Persistent link: https://www.econbiz.de/10001680872
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