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~isPartOf:"Betriebswirtschaftliche Schriften : BWS"
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Werbung als Investition
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Werbungsbetrieb
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Schnötzinger, Peter
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Betriebswirtschaftliche Schriften : BWS
Journal of advertising research
61
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Journal of marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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American journal of agricultural economics
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The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
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Absatzpolitik und Distribution : Karl Christian Behrens zum 60. Geburtstag
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Houghton Mifflin Adviser in Marketing
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Issues in American economic history : selected readings
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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ECONIS (ZBW)
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Werbepolitik multinationaler Unternehmungen
Steffens, Silvia
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1982
Persistent link: https://www.econbiz.de/10000072174
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Über den Werbeerfolg, seine Abhängigkeit vom Werbeziel und die Problematik seiner Ermittlung
Schnötzinger, Peter
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1970
Persistent link: https://www.econbiz.de/10013344476
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