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Brand management
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Brand management ; Vol. 4
Journal of business research : JBR
25
Journal of marketing management : MM
18
European journal of marketing : EJM
15
The service industries journal
12
The journal of product & brand management
9
Journal of Business Research
8
The Service Industries Journal
6
Journal of the Market Research Society : JMRS
5
Working paper series / City University Business School
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Working paper series / The City University Business School
5
Cuadernos de economía y dirección de la empresa : CEDE
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Marketing theory
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The journal of brand management : an international journal
4
International journal of market research : JMRS ; the journal of the Market Research Society
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The international journal of bank marketing : IJBM
3
Cuadernos de Gestión
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of retail & distribution management
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International marketing review
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Journal of Product & Brand Management
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Journal of Services Marketing
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Journal of targeting, measurement and analysis for marketing
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Qualitative market research : an international journal
2
The journal of consumer marketing
2
The journal of services marketing
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
BRQ Business Research Quarterly
1
Brand management ; Vol. 1
1
British journal of management : BJM
1
Business research quarterly : BRQ
1
CIM professional
1
Consumer-brand relationships : theory and practice
1
Corporate brand and corporate reputation
1
EBSCOhost eBook Collection
1
European Journal of Management and Business Economics (EJM&BE)
1
European Management Journal
1
European journal of management and business economics : EJM&BE
1
International Journal of Bank Marketing
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The criteria for successful services brands
De Chernatony, Leslie
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Segal-Horn, Susan
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2010
Persistent link: https://www.econbiz.de/10003922789
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The service brand as relationships builder
Dall'Olmo Riley, Francesca
;
De Chernatony, Leslie
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2010
Persistent link: https://www.econbiz.de/10003922792
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