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Retail Managers’ Preparedness to Capture Customers’ Emotions : A New Synergistic Framework to Exploit Unstructured Data with New Analytics
Pantano, Eleonora
;
Dennis, Charles
;
Alamanos, Eleftherios
- In:
British Journal of Management
33
(
2021
)
3
,
pp. 1179-1199
Persistent link: https://www.econbiz.de/10012633705
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