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Cravens, David W.
11
Shipp, Shannon H.
2
Cotham, James III
1
Cravens, Karen S.
1
Hills, Gerald E.
1
LaForge, Raymond W.
1
Lane, Nikala
1
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Piercy, Nigel F.
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Business Horizons
Business horizons
11
European Journal of Marketing
7
Journal of the Academy of Marketing Science
7
European journal of marketing : EJM
6
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of Business Research
6
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
5
Journal of business research : JBR
5
Journal of world business : JWB
5
The Oxford handbook of strategic sales and sales management
5
Journal of World Business
4
Journal of retailing
3
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
2
Journal of Product & Brand Management
2
Journal of business economics : JBE
2
Journal of business strategy
2
Journal of marketing
2
Journal of marketing management : MM
2
Journal of marketing theory and practice
2
Marketing management : a quarterly business management publication of the American Marketing Association
2
McGraw-Hill/Irwin series in marketing
2
OR-Spektrum : quantitative approaches in management
2
The Irwin series in marketing
2
The journal of personal selling & sales management : JPSSM
2
The marketing review
2
Advances in business marketing : a research annual
1
British journal of management : BJM
1
Die Volkswirtschaft : das Magazin für Wirtschaftspolitik
1
European Business Review
1
Gabler Edition Wissenschaft
1
Handbook of relationship marketing
1
Handbuch Kompetenzmanagement : durch Kompetenz nachhaltig Werte schaffen ; Festschrift für Prof. Dr. Dr. h. c. mult. Norbert Thom zum 60. Geburtstag
1
IO new management : Zeitschrift für Unternehmenswissenschaften und Führungspraxis
1
International Business Review
1
International Marketing Review
1
International business review : the official journal of the European International Business Academy
1
International journal of hospitality management
1
Journal of Business & Industrial Marketing
1
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1
The new gender agenda in sales management
Piercy, Nigel F.
;
Cravens, David W.
;
Lane, Nikala
- In:
Business Horizons
46
(
2003
)
4
,
pp. 39-46
Persistent link: https://www.econbiz.de/10005333232
Saved in:
2
Marketing management in an era of shortages
Cravens, David W.
- In:
Business Horizons
17
(
1974
)
1
,
pp. 79-85
Persistent link: https://www.econbiz.de/10005354235
Saved in:
3
Improving measurement of salesman performance : A method for evaluating multiple aspects
Cotham, James III
;
Cravens, David W.
- In:
Business Horizons
12
(
1969
)
3
,
pp. 79-83
Persistent link: https://www.econbiz.de/10005354279
Saved in:
4
Consumerism: A perspective for business
Cravens, David W.
;
Hills, Gerald E.
- In:
Business Horizons
13
(
1970
)
4
,
pp. 21-28
Persistent link: https://www.econbiz.de/10005354453
Saved in:
5
Improving salesforce productivity
LaForge, Raymond W.
;
Cravens, David W.
;
Young, Clifford E.
- In:
Business Horizons
28
(
1985
)
5
,
pp. 50-59
Persistent link: https://www.econbiz.de/10005354533
Saved in:
6
Market-driven strategies for competitive advantage
Cravens, David W.
;
Shipp, Shannon H.
- In:
Business Horizons
34
(
1991
)
1
,
pp. 53-61
Persistent link: https://www.econbiz.de/10005354885
Saved in:
7
Strategic forces affecting marketing strategy
Cravens, David W.
- In:
Business Horizons
29
(
1986
)
5
,
pp. 77-86
Persistent link: https://www.econbiz.de/10005197750
Saved in:
8
Reforming the traditional organization: The mandate for developing networks
Cravens, David W.
;
Shipp, Shannon H.
;
Cravens, Karen S.
- In:
Business Horizons
37
(
1994
)
4
,
pp. 19-28
Persistent link: https://www.econbiz.de/10005431511
Saved in:
9
Marketing strategy positioning
Cravens, David W.
- In:
Business Horizons
18
(
1975
)
6
,
pp. 53-61
Persistent link: https://www.econbiz.de/10005431521
Saved in:
10
Gaining strategic marketing advantage
Cravens, David W.
- In:
Business Horizons
31
(
1988
)
5
,
pp. 44-54
Persistent link: https://www.econbiz.de/10005438757
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