Carillo, Kevin Daniel André; Galy, Nadine; Guthrie, Cameron - In: Business Process Management Journal 25 (2018) 3, pp. 553-578
Purpose: The purpose of this paper is to emphasize the need to engender a positive attitude toward business analytics in order for firms to more effectively transform into data-driven businesses, and for business schools to better prepare future managers. Design/methodology/approach: This paper...