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A cinematic soap opera : the development of cinematography as an advertising and promotional tool in Lever Brothers Limited
Strickland, Jeannette - In: Business history 66 (2024) 1, pp. 136-156
Persistent link: https://www.econbiz.de/10014578309
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Advertising expenditure in 1950s Britain
Clayton, David W. - In: Business history 52 (2010) 4, pp. 651-665
Persistent link: https://www.econbiz.de/10008656387
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Advertising, promotion, and the rise of a national building society movement in interwar Britain
Scott, Peter; Newton, Lucy Ann - In: Business history 54 (2012) 3, pp. 399-423
Persistent link: https://www.econbiz.de/10009572383
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The art of advertising railwaxs : organisation and coordination in Britain's railway marketing, 1860 - 1910
Shin, Hiroki - In: Business history 56 (2014) 2, pp. 187-213
Persistent link: https://www.econbiz.de/10010337451
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Customer of last resort? : the Swedish advertising industry and the government from World War II to the end of the Cold War
Lakomaa, Erik - In: Business history 63 (2021) 3, pp. 467-488
Persistent link: https://www.econbiz.de/10012483792
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Mad women : gendered divisions in the Swedish advertising industry, 1930-2012
Arnberg, Klara; Svanlund, Jonatan - In: Business history 59 (2017) 1/2, pp. 268-291
Persistent link: https://www.econbiz.de/10011670877
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International shipping traffic as a determinant of the growing use of advertisements by local shopkeepers : a case study of eighteenth century Ghent
Ronsse, Stijn; Rayp, Glenn - In: Business history 58 (2016) 3/4, pp. 479-500
Persistent link: https://www.econbiz.de/10011566977
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The making of Labatt "Blue" : the quest for a national lager brand : 1959-1971
Bellamy, Matthew J. - In: Business history 62 (2020) 1, pp. 123-150
Persistent link: https://www.econbiz.de/10012181781
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"We have a prodigious amount in common" : reappraising Americanisation and circulation of knowledge in the interwar Nordic advertising industry
Åström Rudberg, Elin; Kuorelahti, Elina - In: Business history 66 (2024) 1, pp. 241-263
Persistent link: https://www.econbiz.de/10014578327
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The private banks of Birmingham, 1800 - 1827
Moss, David J. - In: Business history 24 (1982) 1, pp. 79-94
Persistent link: https://www.econbiz.de/10003635195