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The industrial salesman as a source of market information
Webster jr., Frederick E. - In: Business horizons 8 (1965) 1, pp. 77-82
Persistent link: https://www.econbiz.de/10002990842
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Bringing product and consumer ecosystems to the strategic forefront
Dass, Mayukh; Kumar, Shivina - In: Business horizons 57 (2014) 2, pp. 225-234
Persistent link: https://www.econbiz.de/10010358724
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Shoul the sales presentation be "fresh or "canned"?
Jolson, Marvin A. - In: Business horizons 16 (1973) 5, pp. 81-88
Persistent link: https://www.econbiz.de/10003591729
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Pitfalls of consultative selling
Dunn, Dan T.; Thomas, Claude A.; Lubawski, James L. - In: Business horizons 24 (1981) 5, pp. 59-65
Persistent link: https://www.econbiz.de/10003534358
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Putting the computer to work in marketing management
Winer, Leon - In: Business horizons 17 (1974) 6, pp. 71-79
Persistent link: https://www.econbiz.de/10003021414
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Profitable listening for manufacturers and dealers : how to use a communication system
Gross, Walter - In: Business horizons 11 (1968) 6, pp. 35-44
Persistent link: https://www.econbiz.de/10002543084
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The future for electronic business systems
Martin jr., Claude R. - In: Business horizons 19 (1976) 5, pp. 69-74
Persistent link: https://www.econbiz.de/10002470773
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Egypt's need for marketing management
Boyd jr., Harper W.; Sherbini, Abdel Aziz el; Sherif, … - In: Business horizons 4 (1961) 2, pp. 77-87
Persistent link: https://www.econbiz.de/10002026760
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Research's place in the marketing budget
Parasuraman, A. - In: Business horizons 26 (1983) 2, pp. 25-29
Persistent link: https://www.econbiz.de/10003647621
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Personality measures and market segmentation
Engel, James F.; Kollat, David T.; Blackwell, Roger D. - In: Business horizons 12 (1969) 3, pp. 61-70
Persistent link: https://www.econbiz.de/10002119699