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How Weberʹs law ca be applied to marketing
Henderson Britt, Steuart
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Business horizons
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1975
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pp. 21-29
Persistent link: https://www.econbiz.de/10003575835
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Psychological principles of the corporate imagery mix : Some of the guesswork can be overcome
Britt, Steuart Henderson
- In:
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14
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1971
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pp. 55-59
Persistent link: https://www.econbiz.de/10003502258
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