//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business horizons"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A Split Questionnaire Survey D...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Verbraucher
17
Vereinigte Staaten
8
USA
4
Wirtschaftliches Verhalten
3
Absatz
2
Geld und Währung
2
Inflation
2
Marktforschung
2
Absatzpolitik
1
Alter
1
Altersprobleme
1
Befragung
1
Betriebliche Information
1
Betriebsführung
1
Business cycle
1
Communication media
1
Crisis management
1
Economic crisis
1
Einzelhandelsbetrieb
1
Fernmeldewesen
1
Fragebogen
1
Handelspersonal
1
Kommunikationsmedien
1
Konjunktur
1
Krisenmanagement
1
Media image
1
Media industries
1
Mediensektor
1
Narrative Methode
1
Narrative method
1
Preis
1
Public relations
1
Recessive narrative
1
Scandal response
1
Sensemaking
1
Sensemaking approach
1
Sensemaking-Ansatz
1
Stagnation
1
Treibstoff
1
Verbraucherpolitik
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
19
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
Undetermined
18
English
1
Author
All
Gelb, Betsy D.
3
Shipchandler, Zoher E.
2
Adler, Lee
1
Becker, Boris W.
1
Bishop, Derron G.
1
Brown, Thomas L.
1
Cravens, David W.
1
Day, Ralph L.
1
Duncan, Patricia L.
1
Engledow, Jack L.
1
Gannon, Martin J.
1
Gelb, Gabriel M.
1
Gioia, Denny
1
Griffin, Ricky W.
1
Hills, Gerald E.
1
Hunt, Shelby D.
1
Jolson, Marvin A.
1
Kernan, Jerome B.
1
Kreiner, Glen E.
1
Maynes, E. Scott
1
Moschis, George P.
1
Nevin, John R.
1
O'Brien, Terrence V.
1
Sommers, Montrose S.
1
Tapia, Humberto S.
1
Treviño, Linda Klebe
1
Wotruba, Thomas R.
1
more ...
less ...
Published in...
All
Business horizons
Journal of marketing research : JMR
104
Journal of business research : JBR
58
Journal of marketing
56
Journal of retailing
53
SpringerLink / Bücher
50
Jahrbuch der Absatz- und Verbrauchsforschung
49
The American economic review
44
Europäische Hochschulschriften / 5
41
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
40
Economics letters
40
Working paper / National Bureau of Economic Research, Inc.
40
Journal of media business studies
39
Management science : journal of the Institute for Operations Research and the Management Sciences
39
NBER working paper series
35
Journal of consumer affairs : official publication of the American Council on Consumer Interests
33
CESifo working papers
29
European economic review : EER
29
Journal of advertising research
29
The journal of business : B
27
Discussion papers / CEPR
25
The handbook of political economy of communications
25
Journal of public economics
24
NBER Working Paper
24
Springer eBook Collection
23
The journal of media economics
23
Discussion paper / Centre for Economic Policy Research
22
Discussion paper
21
Journal of economic psychology : research in economic psychology and behavioral economics
21
Discussion paper series / IZA
20
Applied economics
19
Esomar congress
19
Journal of economic behavior & organization : JEBO
19
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
19
Working paper
19
Journal of economic theory
18
Journal of political economy
18
Journal of the Academy of Marketing Science
18
Research
18
California management review
17
more ...
less ...
Source
All
ECONIS (ZBW)
19
Showing
1
-
10
of
19
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The Propper use of the questionnaire survey
Gannon, Martin J.
- In:
Business horizons
16
(
1973
)
5
,
pp. 89-94
Persistent link: https://www.econbiz.de/10003555941
Saved in:
2
Falling from media grace : telling lessons for leaders in modern times
Bishop, Derron G.
;
Gioia, Denny
;
Treviño, Linda Klebe
; …
- In:
Business horizons
66
(
2023
)
5
,
pp. 679-690
Persistent link: https://www.econbiz.de/10014382993
Saved in:
3
Using consumer issues for competitive advantage
Becker, Boris W.
- In:
Business horizons
24
(
1981
)
3
,
pp. 43-47
Persistent link: https://www.econbiz.de/10003485169
Saved in:
4
Why consumers believe they are being ripped off
Hunt, Shelby D.
;
Nevin, John R.
- In:
Business horizons
24
(
1981
)
3
,
pp. 48-52
Persistent link: https://www.econbiz.de/10003582974
Saved in:
5
The behavioral matrix : a closer look at the industrial buyer
Kernan, Jerome B.
;
Sommers, Montrose S.
- In:
Business horizons
9
(
1966
)
2
,
pp. 59-72
Persistent link: https://www.econbiz.de/10003600685
Saved in:
6
Inflation and life styles: the marketing impact
Shipchandler, Zoher E.
- In:
Business horizons
19
(
1976
)
1
,
pp. 90-96
Persistent link: https://www.econbiz.de/10003679846
Saved in:
7
Keeping down with the joneses: stagflation and buyer behavior
Shipchandler, Zoher E.
- In:
Business horizons
25
(
1982
)
6
,
pp. 32-38
Persistent link: https://www.econbiz.de/10003679852
Saved in:
8
Prescription for the marketplace : Everyone listen better!
Day, Ralph L.
- In:
Business horizons
19
(
1976
)
6
,
pp. 57-64
Persistent link: https://www.econbiz.de/10003523296
Saved in:
9
Discovery the 65t consumer
Gelb, Betsy D.
- In:
Business horizons
25
(
1982
)
3
,
pp. 42-46
Persistent link: https://www.econbiz.de/10003563875
Saved in:
10
Direct selling : consumer vs salesman : is conflict inevitable?
Jolson, Marvin A.
- In:
Business horizons
15
(
1972
)
5
,
pp. 87-95
Persistent link: https://www.econbiz.de/10003169645
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->