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Business research quarterly : BRQ
Journal of business research : JBR
485
The journal of brand management : an international journal
341
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107
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Cogent business & management
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55
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of promotion management : innovations in planning and applied research
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Journal of Islamic marketing
53
The IUP journal of brand management : IJBRM
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49
International journal of advertising : the quarterly review of marketing communications
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Tourism management perspectives : TMP
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Consumer identification with store brands : differences between consumers according to their brand loyalty
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Oubiña, Javier
- In:
Business research quarterly : BRQ
18
(
2015
)
2
,
pp. 111-126
Persistent link: https://www.econbiz.de/10010533280
Saved in:
2
How brand post content contributes to user's Facebook brand-page engagement : the experiential route of active participation
Gutiérrez Cillán, Jesús
;
Camarero Izquierdo, Carmen
; …
- In:
Business research quarterly : BRQ
20
(
2017
)
4
,
pp. 258-274
Persistent link: https://www.econbiz.de/10011751012
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