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Business strategy review
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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EXECUTIVE SUMMARY: USAGE AND ABUSAGE: FREE REIN
Ascarza, Eva
;
Lambrecht, Anja
;
Vilcassim, Naufel
- In:
Business strategy review
23
(
2012
)
4
,
pp. 76-76
Persistent link: https://www.econbiz.de/10010050278
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