Argentesi, Elena; Buccirossi, Paolo; Cervone, Roberto; … - In: International Journal of Industrial Organization 79 (2021), pp. 1-19
assortment. We adopt a difference-in-differences strategy that exploits local variation in pre-merger competitive conditions and … procedure. We observe that, after the merger, the assortment of the merging parties converges in markets where they are not … directly competing one with the other. Instead, the merging parties reposition their assortment to avoid cannibalization in the …