experience (i) greater loss aversion from paying taxes, and (ii) lower moral costs of evasion. We confirm the predictions of our … influence taxpayers decisions. Loss aversion, measured “directly” for the first time for each individual in an evasion … experiment, reduces evasion, as predicted by our theory. Loss aversion, risk aversion, and their interaction, are critical …

of savings, precautionary savings, loss aversion, and risk. We provide the relevant theory, followed by empirical tests … based on subject-specific choices, and the measurement of subject-specific behavioral parameters such as loss aversion and … present bias. We predict, and show empirically, that loss aversion reduces savings, and that those who are more loss averse …