We examine gender gaps in career dynamics in the legal sector using rich panel data from one of the largest global law … sample includes countries at different stages of development. We document the cross-country variation in gender gaps and how … these gaps have changed over time. We show that while there is gender parity at the entry level in most countries by the end …

We implement a new approach for estimating the persuasive effects of political advertising. Our empirical strategy … patterns during the 2004 and 2008 presidential campaigns, our results indicate that total political advertising has virtually … contrast, we find a positive and economically meaningful effect of advertising on candidates’ vote shares. Evidence from a …

We use high frequency data on TV and radio advertising together with data on online sales for lottery tickets to … measure the short run effects of advertising. We find them to be strong and to last for up to about 4 hours. They are the … of this model and simulate the effects of a number of counterfactual dynamic advertising strategies. We find that …

We study the effects of taxation on the international online advertising market, using data on Facebook ad prices …

Negative advertising is frequent in electoral campaigns, despite its ambiguous effectiveness: negativity may reduce … advertising in electoral races with more than two candidates with a large scale field experiment during an electoral campaign for …

large-scale field experiment, with almost one million impressions of programmatic advertising, and a survey experiment. Our …

We study consumer response towards sponsored search advertising and how to improve advertising performance on a large e … suggest that consumers dislike search advertising in our setting, but quality certificates mitigate this aversion and increase … advertising sales. …

bundle of advertising tools (videos, texts, slogans). Stark gender differences emerge. Negative advertising increases menś … not driven by gender identification with the candidate, ideology, or other voterś observable attributes. Effective … strategies of persuasive communication should thus take gender into account. Our results may also help to reconcile the …