We study two dimensions of complexity that may interfere with individual choice. The first one is object complexity …, which corresponds to the difficulty in evaluating any given alternative in a choice set. The second dimension is composition …-with-evaluation-errors theory that incorporates both dimensions and delivers sharp empirical predictions about their effect on choice behavior. We …

This paper presents a choice model based on a model for the behavior of brain cells that is based on neurological … findings. The paper shows that it is possible to define choice as the result of a series of interconnected cellular processes … to what a traditional rational optimizing agent would choose. This model is a first step to understand decision-making in …

intuitive decision while others allow for extensive reflection time. To be able to pursue a deceptive strategy, however, a … dimension for dishonest decision-making and for the cognition process of the chance to deceive. We conduct a laboratory … opportunity and the conscious decision to misreport, reveals that more reflection time increases awareness of the misreporting …

ordinarily measured by observing non-choice data, such as response time. In this paper we introduce a method for inferring ….g. gender, race, sugar) have a stronger effect when the attribute is mixed with others, and so the decision becomes less …

and decision time. Overall, the data show that more people follow the default if the nudge is made transparent. More … importantly, though, effects of transparency differ depending on whether people are fast or slow in their decision making. In … particular, (only) slow decision makers react more positively (keeping the default) if nudging is made transparent. Moreover, the …