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Net neutrality and internet fragmentation : the role of online advertising
D'Annunzio, Anna; Russo, Antonio - 2015 - This version: July 2015
We investigate the relation between Net Neutrality regulation and Internet fragmentation. We model a two-sided market …, where Content Providers (CPs) and consumers interact through Internet Service Providers (ISPs), and CPs sell consumers … identify an important link between termination fees, the online advertising market and Internet fragmentation. We extend the …
Persistent link: https://www.econbiz.de/10011305392
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Lock-in effects in online labor markets
Ciotti, Fabrizio; Hornuf, Lars; Stenzhorn, Eliza - 2021
This article reports on an investigation of the role of lock-in exploitation and the impact of reputation portability on workers’ switching behaviors in online labor markets. Online platforms using reputation mechanisms typically prevent users from transferring their ratings to other...
Persistent link: https://www.econbiz.de/10012652857
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Learning from online ratings
Hui, Xiang; Klein, Tobias J.; Stahl, Konrad - 2024
Online ratings play an important role in many markets. However, how fast they can reveal seller types remains unclear. To study this question, we propose a new model in which a buyer learns about the seller’s type from previous ratings and her own experience and rates the seller if she learns...
Persistent link: https://www.econbiz.de/10014556695
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In pursuit of fairness? : infrastructure investment in digital markets
Kretschmer, Tobias - 2022
external effects of infrastructure investments on different actors in the internet ecosystem, I outline two theoretical first …
Persistent link: https://www.econbiz.de/10013413502
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Attention, recall and purchase : experimental evidence on online news and advertising
Valletti, Tommaso M.; Veiga, André - 2021
We conduct an experiment where subjects read online news articles and are shown ads for brands next to those articles. Using eye-tracking technology, we measure the attention that each individual devotes to each article and ad. Then, respondents choose between cash or vouchers for the brands...
Persistent link: https://www.econbiz.de/10012495704
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Selling cross-border in online markets : the impact of the ban on geoblocking strategies
Bourreau, Marc; Manenti, Fabio M. - 2020
We develop a model of strategic geoblocking, where two competing multi-channel retailers, located in different countries, can decide to block access to their online store from foreign consumers. We characterize the equilibrium when firms decide unilaterally whether to introduce geoblocking...
Persistent link: https://www.econbiz.de/10012312243
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Quality certificates alleviate consumer aversion to sponsored search advertising
Hui, Xiang; Liu, Meng - 2022
We study consumer response towards sponsored search advertising and how to improve advertising performance on a large e-commerce platform. Our research design is based on a field experiment which randomizes the salience of ad disclosure to consumers, and a natural experiment which eradicates a...
Persistent link: https://www.econbiz.de/10013342873
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When and why do buyers rate in online markets?
Hui, Xiang; Klein, Tobias J.; Stahl, Konrad - 2022
Online ratings play an important role in many markets. We study the often disputed information content of these ratings, by proposing a reduced-form Bayesian model of the typical buyer's rating decision. Our empirical evidence based on eBay raw data is in line with even intricate predictions...
Persistent link: https://www.econbiz.de/10012815762
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Mergers in the digital economy
Gautier, Axel; Lamesch, Joe - 2020
Over the period 2015-2017, the five giant technologically leading firms, Google, Amazon, Facebook, Amazon and Microsoft (GAFAM) acquired 175 companies, from small start-ups to billion dollar deals. By investigating this intense M&A, this paper ambitions a better understanding of the Big Five's...
Persistent link: https://www.econbiz.de/10012154717
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Intermediaries in the online advertising market
D'Annunzio, Anna; Russo, Antonio - 2021
A large share of the ads displayed by digital publishers (e.g., newspapers and blogs) are sold via intermediaries (e.g., Google), that have large market power and reportedly allocate the ads in an opaque way. We study the incentives of an intermediary to disclose consumer information to...
Persistent link: https://www.econbiz.de/10012597891