Ponzo, Michela; Scoppa, Vincenzo - Centro Studi di Economia e Finanza (CSEF) - 2013
Product quality is often unobservable ex-ante and consumers rely on experts’ judgments, sometimes coming under the form of ratings or awards. Do awards affect consumers’ choices or they are conferred to the most popular products? To disentangle this issue, we use data of the most important...