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Making long-range company planning pay off
Steiner, George A. - In: California management review 4 (1962) 2, pp. 28-41
Persistent link: https://www.econbiz.de/10002855481
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Capital budgeting : theory and practice
Dickerson, Peter J. - In: California management review 6 (1963) 1, pp. 53-60
Persistent link: https://www.econbiz.de/10002059359
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The decision-making grid: A model of decision-making styles
Hall, Jay; O'Leary, Vincent; Williams, Martha - In: California management review 7 (1964) 2, pp. 43-54
Persistent link: https://www.econbiz.de/10002595502
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Study of a business decision
Fleming, John E. - In: California management review 9 (1966) 2, pp. 51-56
Persistent link: https://www.econbiz.de/10002191372
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Business decision making: A phenomenological approach
Norman, Richard Allan - In: California management review 10 (1967) 2, pp. 59-64
Persistent link: https://www.econbiz.de/10002585077
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The competitive simulator, a new management tool
Kotler, Philip - In: California management review 7 (1965) 3, pp. 49-60
Persistent link: https://www.econbiz.de/10002238943
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Information flow and decentralized decision making in marketing
Albaum, Gerald - In: California management review 9 (1967) 4, pp. 59-70
Persistent link: https://www.econbiz.de/10001817002
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Framework for marketing strategy
Allison, Harry - In: California management review 4 (1961) 1, pp. 74-95
Persistent link: https://www.econbiz.de/10001822676