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Sheth, Jagdish N.
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California management review
Legends in marketing
81
Legends in consumer behavior
43
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of business research : JBR
14
Journal of marketing theory and practice
9
Journal of the Academy of Marketing Science
9
Journal of Business Research
8
Global business perspectives series
7
Journal of marketing
6
Legends in strategic marketing
6
Handbook of relationship marketing
4
International Marketing Review
4
Journal of macromarketing
4
Journal of marketing research : JMR
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Does marketing need reform? : fresh perspectives on the future
3
European Journal of Marketing
3
European journal of marketing : EJM
3
Journal of Business & Industrial Marketing
3
Legends in marketing series
3
Marketing theory
3
Models of buyer behavior
3
The journal of business & industrial marketing
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Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Consumer and industrial buying behavior
2
Consumer behavior : contemporary research in action
2
Insights into consumer behavior
2
International business review : the official journal of the European International Business Academy
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International marketing review
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Journal of Consumer Marketing
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Journal of global marketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Management Science
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Operations research, Management science : OR MS ; the international literature digest
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Review of marketing research
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Working Series in marketing research
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AMS review : official publication of the Academy of Marketing Science
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Best practices in international marketing
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Bringing technology to market: trends, cases, solutions
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Recent failures in consumer protection
Sheth, Jagdish N.
;
Mammana, Nicholas J.
- In:
California management review
16
(
1974
)
3
,
pp. 64-72
Persistent link: https://www.econbiz.de/10002825054
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