Markosyan, Armenak; McCluskey, Jill J.; Wahl, Thomas I. - In: Canadian Journal of Agricultural Economics/Revue … 57 (2009) 3, pp. 325-341
"Interest in functional foods has been growing as consumers become increasingly concerned with diet and nutrition. This article measures consumers' responses to apples enriched with an antioxidant coating. Antioxidant-enriched apples are believed to provide additional health benefits reducing...