Eliot Brouthers, Lance; Wilkinson, Timothy J.; … - In: Competitiveness Review: An International Business Journal 4 (1994) 1, pp. 31-38
The intent of EC 92 (European Community, 1992) is to unite Europe into a gigantic trading block and turn it into the dominant world trading partner. Presumably European corporations will then be able to compete head to head with Japanese and American firms. We predict, however, that instead of...