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Dealing with product similarity in conjoint simulations
Huber, Joel; Orme, Bryan; Miller, Richard - In: Conjoint measurement : methods and applications, (pp. 347-362). 2007
Persistent link: https://www.econbiz.de/10003544689
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Conjoint preference elicitation methods in the broader context of Random Utility Theory preference elicitation methods
Louviere, Jordan; Hensher, David A.; Swait, Joffre - In: Conjoint measurement : methods and applications, (pp. 279-318). 1999
Persistent link: https://www.econbiz.de/10001444732
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Dealing with product similarity in conjoint simulations
Huber, Joel; Orme, Bryan; Miller, Richard - In: Conjoint measurement : methods and applications, (pp. 393-410). 1999
Persistent link: https://www.econbiz.de/10001444736