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~isPartOf:"Creating and managing superior customer value"
~person:"Afonso, António"
~person:"Henneberg, Stephan"
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Creating and managing superior customer value
Industrial marketing management : the international journal for industrial and high-tech firms
18
Working Papers Department of Economics
8
ECB Working Paper
3
2007 Annual Meeting, July 29-August 1, 2007, Portland, Oregon TN
2
Applied economics
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EconPol Working Paper
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EconPol working paper series
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International journal of finance & economics : IJFE
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Journal of business research : JBR
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Applied economics letters
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Customer retention in the automotive industry : quality, satisfaction and loyalty
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Discussion papers / Adam Smith Business School, University of Glasgow
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ECB Working Paper Series No 1054, May 2009
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European journal of marketing : EJM
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International Review of Economics & Finance
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Journal of business market management : jbm
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Journal of international financial markets, institutions & money
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Journal of the Academy of Marketing Science
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Marketing intelligence & planning
1
Marketing theory
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Psychology & marketing
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SUERF Studies
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Service Value als Werttreiber : Konzepte, Messung und Steuerung
1
The journal of business & industrial marketing
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Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
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Working Papers / Department of Economics, Adam Smith Business School
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Final customers' value in business networks
Henneberg, Stephan
;
Mouzas, Stefanos
- In:
Creating and managing superior customer value
,
(pp. 99-127)
.
2009
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